Newspaper Intertwines With Blog
Cross-posted at vodkafish.com:
The direct menu link on the left for Everblades coverage took me to Bonita Daily News’ page for the Everblades. naplesnews.com and bonitanews.com have always linked to each other, shared stories, etc., and are E.W. Scripps Co. papers. The layout for the Bonita Daily News is vastly different to that of Naples Daily News. Simply different strikes you on the home page of BDN, but when you go deeper into the paper you start seeing columnist blogs and comments available on all articles, and you start to realize that it’s vastly different, and not just because of the look, but the function of the site.
Any blog-integration doubts I had left disappeared when I noticed the standard WordPress/Movable Type-type URLs and the fact that I could get to more RSS files than the ones linked on their RSS page.
This is the type of move I think most papers will start making. Better formats, more interaction with its viewers and better syndication. It seems BDN has had this format for about a month, as the oldest blog entries are from around the last week of October.
I haven’t seen many articles with many comments, but the two hockey blogs from Everblades beat reporter Andy Kent and Ernie Hartlieb, Everblades assistant captain and player, have very active comments section.